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| 05/20/04 | A Training Tid-Bit # |
Nancy Verini
 |
You can't build a house with a screwdriver. Every business requires many tools, and you have to use them correctly, efficiently, and professionally. This is one of the tools you'll need to start up your business and keep it running. As your business grows, you can advance to more complicated, advanced tools, but this is the bare minimum of what you need if you are serious about being a professional online.
Email
You can have free email accounts with Yahoo, Hotmail, and countless others. If your budget can cover a paid email account, or your ISP provides email accounts as part of your service, you should use it as your business email. Your emails take on a more professional appearance, and so will your business.
Your Address. Nothing irritates me more than an email claiming to be a wonderful business opportunity, yet the address of the sender is something like iamsodarncute@something.com or worse yet, sexual innuendos. I would not reply to a business that can't take him/herself seriously enough to use a professional name. When I purchase lead lists, I delete the names (even though I paid for them) that are inappropriate because I don't want to be affiliated with a downline that cannot or will not make a professional appearance. When you work from home, its ok to wear pajamas, sweat pants, and be comfortable, but your email is probably going to be your first formal contact with potential customers, and it MUST make a professional appearance on your behalf. Save the cute names for you personal emails, but don't ever put a cute or inappropriate name on a business email. The only people that will take you seriously will be the people you don't want to do business with.
Unusual fonts and colors are lots of fun, but they have no place in a business email. You may think that a script font is pretty, but your recipients won't squint to read your brilliant copy if it hurts their eyes, or its annoying to them. Its ok to use a pale background, but keep the copy itself black. You want your emails to informative, welcoming, and easy to read, not a challenge to get through!
Your email signature is your online business card. It can be as simple as your name, your business URL, and your company slogan. There are services that can add an actual business card to the end of every email you send. If you design a business card to use as a signature, the same rules of professionalism apply.
Spelling and Grammar! Use your spell checker and grammar checker. These tools are readily available with every word processing program, and most email services. If your email service doesn't provide these, create your copy in your word processor,check it and copy it to your email. Keep your language clean and proper, there is absolutely no room for cursing, or otherwise "colorful adjectives".
If you'd like to see more training tidbits, visit our forum at www.home-business-builders.net, all of our training is free and yours for the taking!Reply by Private Message (new win) |
| 05/20/04 | (no subject) # |
Nancy Verini
|
Terri, this is a very good topic, and you've brought up a very good point about the big companies. The originals like Tupperware and Mary Kay did make millionaires, so have a lot of other companies, but it seems that sometimes if you're not in a company within hours after it launches, some of them have thousands of reps before they launch, the fortunes have been made before you've got your name on your website.
So what's the solution? You said you're interested in having home parties and targeting women as your primary market. I've come across some forum/conferencing services that rent conference rooms for online parties. I've never used them myself, but I've heard they're pretty successful. This can combine your online abilities with an "offline concept". Check out the WAHMoms sites with forums.
The problem of finding the company you represent everywhere you look, post, and try to advertise is something we're all dealing with. The internet is so saturated its almost impossible to target your specific market using the standard online advertising methods. This is where I take my business offline. Maybe we don't have to build a better mouse trap at all, just go back to the original mouse traps like print ads, post cards, business cards, etc. Some of your best customers may not be visiting the message boards, but reading their local papers.
The best offline advertising I've found, especially for the women's niche is craft shows, flea markets, holiday bizaars, anything you can rent a table, hand out samples, cards, smile and shake hands, offer "business seminars" in the home, showing your product and how you sell it. You can usually rent a table for $10-20. I used to do this with crafts, and I had a sign-up sheet for anyone that wanted a sample. If they were willing to give me their contact info, and I gave them a $1-2 sample of something, well, think about what you pay for a live email lead, and that's a pretty good deal! If they wouldn't give me their info, I'd still give them a sample with my info on it. And the lead is a local person that you can have an ongoing relationship with as a customer or a new business partner in your downline.
I'm not sure what your advertising budget is, I'm in New Jersey and things are pretty expensive here, this may be something to save for;
Many local hotels rent conference rooms, you could even share a room with a friend who's in business. Invite as many people as you can, grocery store bulletin boards, post cards, local papers, hand out flyers, etc. Try to present it as an event, demonstrations, free gifts, etc. Even if you don't break even in sales, you may acquire enough new customers to make it worth the expense, some may be willing to do a home party themselves.
I'm not against online advertising, but so much of it has become a cyber shouting match, everyone selling, no one buying, we still have to pound the pavement offline, point and click advertising just isn't enough.Reply by Private Message (new win) |
| 05/20/04 | re: A Little Network Marketing Trivia # |
Terri Weston
 |
You bring up a good point Nancy about companies like Tupperware, Mary Kay and Avon.
But I have to ask this question,
Aren't the big name companies like those just way to oversaturated to "become a millionaire" with at this time?
Maybe when they were first starting out as a company you could make a lot of money, but who doesnt know someone selling tupperware etc??
I am also finding that the popular boards are getting inundated with consultants from the company that I am a consultant with therefore trying too locate boards to advertise on where the owner/moderator isnt a rep already for the company I am with is getting very hard.
So how do you invent a better mousetrap in advertising and marketing a home party plan for women to be able to reach women?
Thanks
Terri Weston
http://www.cards2luv.info
> Nancy Verini wrote:
> Although the network marketing industry isn’t populated by huge companies like General Motors or IBM, (although many big companies have affiliate progrms now) it is nevertheless a significant industry in the united states and around the world.
>- In America alone, there are more than 5 million distributors and salespeople.
>- These distributors are a diverse group since MLM opportunities exist for people of all races, ages, and sexes.
>- Women make up the majority of the direct selling industry at a ratio of 82 percent female to 18 percent male.
>- These numbers probably reflect the demographics of long-dominant companies like Avon and Mary Kay.
>- In fact, Mary Kay Cosmetics alone has created more women millionaires than any other company in the world.
>- Recent growth in the industry has been among newer companies whose distributor ratios are more evenly divided between men and women. Reply by Private Message (new win) |
| 05/20/04 | Hi Nancy # |
Steven Wilson
 |
Hello Nancy
Looks as if you are off to a great start here with your new network.Wishing you all the best.
Best Wishes
StevenReply by Private Message (new win) |
| 05/18/04 | 4 Tips To Improve Your Conversion Rates # |
Nancy Verini
|
4 Tips to Improve Your Conversion Rates
There's a lot more to converting visitors to customers than
simply getting them to your site. That is only the first step.
Once you start getting visitors to your site, the next leg of the
journey begins.
*First of all, you have to create an instant attraction with an
esthetically pleasing site. People are naturally attracted to
things that are pleasing to the eye: shiny stones, attractive
people, fine clothing, etc. We've been taught that, if something
looks good, it is good. So don't scrimp on the site design. If
you don't have the design skills to create an attractive site,
there are plenty of web designers out there who can create an
attractive site for a reasonable price.
*Don't be a number hog. You could get millions of people coming
to your site, and still not covert a one of them to a customer,
because you aren't necessarily drawing the right people. The
wrong visitors waste time and bandwidth and slow you down from
serving the right people.
Find a package that can be installed in your site to track your
traffic. What you want to get out of your stat package, aside
from conversion rate and total traffic, is to get a better
picture of who you are attracting to your website. You may find
that the people you are attracting are never going to buy
anything; in which case, you need to change your search engine
key words or marketing.
*Don't make your visitors work hard to buy from you. What if you
walked into a store and found something you wanted to buy, but
then you had to navigate your way through a maze to find the
checkout counter? You would probably quit halfway though, which
is what you visitors will do if you don't make your navigation
and point of entry clear and simple.Reply by Private Message (new win) |
| 05/16/04 | A Little Network Marketing Trivia # |
Nancy Verini
|
Although the network marketing industry isn’t populated by huge companies like General Motors or IBM, (although many big companies have affiliate progrms now) it is nevertheless a significant industry in the united states and around the world.
- In America alone, there are more than 5 million distributors and salespeople.
- These distributors are a diverse group since MLM opportunities exist for people of all races, ages, and sexes.
- Women make up the majority of the direct selling industry at a ratio of 82 percent female to 18 percent male.
- These numbers probably reflect the demographics of long-dominant companies like Avon and Mary Kay.
- In fact, Mary Kay Cosmetics alone has created more women millionaires than any other company in the world.
- Recent growth in the industry has been among newer companies whose distributor ratios are more evenly divided between men and women.Reply by Private Message (new win) |
| 05/16/04 | re: Hi everyone # |
Nancy Verini
|
Hi Mike,
Sorry for the late welcome, I'm getting a little behind, great to have you with us!
Nancy
> MIKE TROTT wrote:
> Just wanted to say hi, this looks liek it could develop into a great network!
>
>Mike TrottReply by Private Message (new win) |
| 05/16/04 | re: Hi everyone # |
Dave and Margaret Duncan
 |
Hello Mike,
We look forward to sharing and exchanging ideas and opinions with you in this network!
Regards,
David Duncan
> MIKE TROTT wrote:
> Just wanted to say hi, this looks liek it could develop into a great network!
>
>Mike Trott Reply by Private Message (new win) |
| 05/16/04 | re: re: Congrats Nancy, good job! # |
Rostislav Roytman
 |
Hi Nancy,
Thanks for the greeting!
Regards,
Rostislav
**********************************************************
> Nancy Verini wrote:
> Rostislav,
>
>Thank you! I've been a member in lots of networks here in Ryze, this is my first time out on my own, its great to have the encouragement! Thanks for coming by, looking forward to more posts from you!
>
>Nancy
>> Rostislav Roytman wrote:
>> Hi Nancy,
>>
>>It's Rostislav Roytman of http://www.milliondollarmatrix.com here. Just wanted to say well done, good job you're doing here! Looking forward to participate and contribute to this network.
>>
>>If anyone need help or advice please contact me at any time.
>>
>>Regards,
>>Rostislav Roytman Reply by Private Message (new win) |
| 05/16/04 | re: Congrats Nancy, good job! # |
Nancy Verini
|
Rostislav,
Thank you! I've been a member in lots of networks here in Ryze, this is my first time out on my own, its great to have the encouragement! Thanks for coming by, looking forward to more posts from you!
Nancy
> Rostislav Roytman wrote:
> Hi Nancy,
>
>It's Rostislav Roytman of http://www.milliondollarmatrix.com here. Just wanted to say well done, good job you're doing here! Looking forward to participate and contribute to this network.
>
>If anyone need help or advice please contact me at any time.
>
>Regards,
>Rostislav RoytmanReply by Private Message (new win) |
| 05/16/04 | Congrats Nancy, good job! # |
Rostislav Roytman
|
Hi Nancy,
It's Rostislav Roytman of http://www.milliondollarmatrix.com here. Just wanted to say well done, good job you're doing here! Looking forward to participate and contribute to this network.
If anyone need help or advice please contact me at any time.
Regards,
Rostislav Roytman Reply by Private Message (new win) |
| 05/16/04 | Welcome to all # |
Michael Sheridan
 |
Hi
I'm Michael Sheridan, one of Nancy's co-founders in Home Business Builders and I too would like to welcome you to this site as well as our forum.
Nancy, I luv ya! A spam-a-thon? On Fridays? I'm still laughing! Let's go for it but listen in you Aussies - you only get ONE Friday a week, right? None of this - "well we have ours, then there's the Pommy one around 8 am our time, then there's west coast USA, follwed by central followed by ........"
I'm on to youse blokes :O) Reply by Private Message (new win) |
| 05/16/04 | Hi everyone # |
MIKE TROTT
 |
Just wanted to say hi, this looks liek it could develop into a great network!
Mike TrottReply by Private Message (new win) |
| 05/16/04 | re: Astute visionaries # |
Dave and Margaret Duncan
|
Hello Nancy,
Great quotes here in your post concerning skeptic opinions. Adversity seems to play a part in every success story at one point or another. For me, I can look behind every success of mine and see a positive and equal or stronger negative force that fueled me to push forward. If every victory was easy, we would never really grow or cherish the success.
Thanks for the great post!
Dave
> Nancy Verini wrote:
> Astute visionaries offering opinions and making predictions for the future...
>
>
>"Computers in the future may weigh no more than 1.5 tons." Popular Mechanics, forecasting the relentless march of science, 1949
>
>"I think there is a world market for maybe five computers." Thomas Watson, chairman of IBM, 1943
>
>"I have travelled the length and breadth of this country and talked with the best people, and I can assure you that data processing is a fad that won't last out the year." The editor in charge of business books for Prentice Hall, 1957
>
>"But what ... is it good for?" Engineer at the Advanced Computing Systems Division of IBM, 1968, commenting on the microchip
>
>"There is no reason anyone would want a computer in their home." Ken Olson, President, Chairman and founder of Digital Equipment Corp., 1977
>
>"There is no real need for sales people. Customers will be attracted to good products without assistance." Ken Olson, addressing a convention of DEC sales people
>
>"This 'telephone' has too many shortcomings to be seriously considered as a means of communication. The device is inherently of no value to us." - Western Union internal memo, 1876.
>
>"The wireless music box has no imaginable commercial value. Who would pay for a message sent to nobody in particular?" David Sarnoff's associates in response to his urgings for investment in the radio in the 1920s.
>
>"The concept is interesting and well-formed, but in order to earn better than a 'C,' the idea must be feasible." A Yale University management professor in response to Fred Smith's paper proposing reliable overnight delivery service. Smith went on to found Federal Express Corp.
>
>"Who would want to hear actors talk?" H.M. Warner, Warner Brothers, 1927.
>
>"I'm just glad it'll be Clark Gable who's falling on his face and not Gary Cooper." Gary Cooper on his decision not to take the leading role in "Gone With The Wind."
>
>"A cookie store is a bad idea. Besides, the market research reports say America likes crispy cookies, not soft and chewy cookies like you make." Response to Debbi Fields' idea of starting Mrs. Fields' Cookies.
>
>"We don't like their sound, and guitar music is on the way out." Decca Recording Co. rejecting the Beatles, 1962.
>
>"Heavier-than-air flying machines are impossible." Lord Kelvin, president, Royal Society, 1895.
>
>"If I had thought about it, I wouldn't have done the experiment. The literature was full of examples that said you can't do this." Spencer Silver on the work that led to the unique adhesives for 3-M "Post-It" Notepads.
>
>"So we went to Atari and said, 'Hey, we've got this amazing thing, even built with some of your parts, and what do you think about funding us? Or, we' ll give it to you. We just want to do it. Pay our salary, we'll come work for you.' And, they said, 'No.' So then, we went to Hewlett-Packard, and they said, 'Hey, we don't need you. You haven't got through college yet.'" Apple Computer Inc. founder Steve Jobs on attempts to get Atari and HP interested in his and Steve Wozniak's personal computer.
>
>"Professor Goddard does not know the relation between action and reaction and the need to have something better than a vacuum against which to react. He seems to lack the basic knowledge ladled out daily in high schools." 1921 New York Times editorial about Robert Goddard's revolutionary rocket work.
>
>"You want to have consistent and uniform muscle development across all of your muscles? It can't be done. It's just a fact of life. You just have to accept inconsistent muscle development as an unalterable condition of weight training." Response to Arthur Jones, who solved the "unsolvable" problem by inventing Nautilus.
>
>"Drill for oil? You mean drill into the ground to try and find oil? You're crazy." Drillers who Edwin L. Drake tried to enlist to his project to drill for oil in 1859.
>
>"Stocks have reached what looks like a permanently high plateau." Irving Fisher, Professor of Economics, Yale University, 1929.
>
>"Airplanes are interesting toys but of no military value." Marechal Ferdinand Foch, Professor of Strategy, Ecole Superieure de Guerre.
>
>"Everything that can be invented has been invented." Charles H. Duell, Commissioner, U.S. Office of Patents, 1899.
>
>"Louis Pasteur's theory of germs is ridiculous fiction." - Pierre Pachet, Professor of Physiology at Toulouse, 1872
>
>"The abdomen, the chest, and the brain will forever be shut from the intrusion of the wise and humane surgeon." Sir John Eric Ericksen, British surgeon, appointed Surgeon-Extraordinary to Queen Victoria 1873.
>
>"640K ought to be enough for anybody." Bill Gates, 1981
>
>So when someone tells you it can't be done...prove them wrong!
>
>Nancy Reply by Private Message (new win) |
| 05/16/04 | Astute visionaries # |
Nancy Verini
|
Astute visionaries offering opinions and making predictions for the future...
"Computers in the future may weigh no more than 1.5 tons." Popular Mechanics, forecasting the relentless march of science, 1949
"I think there is a world market for maybe five computers." Thomas Watson, chairman of IBM, 1943
"I have travelled the length and breadth of this country and talked with the best people, and I can assure you that data processing is a fad that won't last out the year." The editor in charge of business books for Prentice Hall, 1957
"But what ... is it good for?" Engineer at the Advanced Computing Systems Division of IBM, 1968, commenting on the microchip
"There is no reason anyone would want a computer in their home." Ken Olson, President, Chairman and founder of Digital Equipment Corp., 1977
"There is no real need for sales people. Customers will be attracted to good products without assistance." Ken Olson, addressing a convention of DEC sales people
"This 'telephone' has too many shortcomings to be seriously considered as a means of communication. The device is inherently of no value to us." - Western Union internal memo, 1876.
"The wireless music box has no imaginable commercial value. Who would pay for a message sent to nobody in particular?" David Sarnoff's associates in response to his urgings for investment in the radio in the 1920s.
"The concept is interesting and well-formed, but in order to earn better than a 'C,' the idea must be feasible." A Yale University management professor in response to Fred Smith's paper proposing reliable overnight delivery service. Smith went on to found Federal Express Corp.
"Who would want to hear actors talk?" H.M. Warner, Warner Brothers, 1927.
"I'm just glad it'll be Clark Gable who's falling on his face and not Gary Cooper." Gary Cooper on his decision not to take the leading role in "Gone With The Wind."
"A cookie store is a bad idea. Besides, the market research reports say America likes crispy cookies, not soft and chewy cookies like you make." Response to Debbi Fields' idea of starting Mrs. Fields' Cookies.
"We don't like their sound, and guitar music is on the way out." Decca Recording Co. rejecting the Beatles, 1962.
"Heavier-than-air flying machines are impossible." Lord Kelvin, president, Royal Society, 1895.
"If I had thought about it, I wouldn't have done the experiment. The literature was full of examples that said you can't do this." Spencer Silver on the work that led to the unique adhesives for 3-M "Post-It" Notepads.
"So we went to Atari and said, 'Hey, we've got this amazing thing, even built with some of your parts, and what do you think about funding us? Or, we' ll give it to you. We just want to do it. Pay our salary, we'll come work for you.' And, they said, 'No.' So then, we went to Hewlett-Packard, and they said, 'Hey, we don't need you. You haven't got through college yet.'" Apple Computer Inc. founder Steve Jobs on attempts to get Atari and HP interested in his and Steve Wozniak's personal computer.
"Professor Goddard does not know the relation between action and reaction and the need to have something better than a vacuum against which to react. He seems to lack the basic knowledge ladled out daily in high schools." 1921 New York Times editorial about Robert Goddard's revolutionary rocket work.
"You want to have consistent and uniform muscle development across all of your muscles? It can't be done. It's just a fact of life. You just have to accept inconsistent muscle development as an unalterable condition of weight training." Response to Arthur Jones, who solved the "unsolvable" problem by inventing Nautilus.
"Drill for oil? You mean drill into the ground to try and find oil? You're crazy." Drillers who Edwin L. Drake tried to enlist to his project to drill for oil in 1859.
"Stocks have reached what looks like a permanently high plateau." Irving Fisher, Professor of Economics, Yale University, 1929.
"Airplanes are interesting toys but of no military value." Marechal Ferdinand Foch, Professor of Strategy, Ecole Superieure de Guerre.
"Everything that can be invented has been invented." Charles H. Duell, Commissioner, U.S. Office of Patents, 1899.
"Louis Pasteur's theory of germs is ridiculous fiction." - Pierre Pachet, Professor of Physiology at Toulouse, 1872
"The abdomen, the chest, and the brain will forever be shut from the intrusion of the wise and humane surgeon." Sir John Eric Ericksen, British surgeon, appointed Surgeon-Extraordinary to Queen Victoria 1873.
"640K ought to be enough for anybody." Bill Gates, 1981
So when someone tells you it can't be done...prove them wrong!
NancyReply by Private Message (new win) |
| 05/15/04 | intro # |
Steven Wilson
|
Hello Nancy
Thank you so much for inviting me over.
Anything I can do to help please feel free to ask.
Best Wishes
StevenReply by Private Message (new win) |
| 05/15/04 | re: Hello, we are new members # |
Nancy Verini
|
Hi Dave and Margaret,
Thanks for stopping in! We have lots to share, and I'm looking forward to growing together.
Nancy
> Dave and Margaret Duncan wrote:
> Hello Nancy,
>
>Congratulations on your new network! We look forward to being a part of this group and exchanging information on building a home business.
>
>Best Regards,
>David and MargaretReply by Private Message (new win) |
| 05/15/04 | Hello, we are new members # |
Dave and Margaret Duncan
|
Hello Nancy,
Congratulations on your new network! We look forward to being a part of this group and exchanging information on building a home business.
Best Regards,
David and Margaret Reply by Private Message (new win) |
| 05/15/04 | Congradulations !!!!! # |
Ally Brenneman
 |
Hey Nancy, This looks like an awesome Network here. I am with http://www.wiresizzle.com and loving it.
God Bless, Your Friend, Ally Reply by Private Message (new win) |
| 05/15/04 | Welcome To The Network! # |
Nancy Verini
|
Hi and welcome to the Home Business Builders Network! I'm looking forward to meeting all my Ryze friends here (please come post, this is my first network and I'd appreciate the moral support!)
Let's get started!
NancyReply by Private Message (new win) |
|
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